TIPS & TRICKS: 10 MUSIC BUSINESS BOOKS WORTH THE READ
At Sonder Music Management, we believe that continuous learning is key to success in the ever-evolving music industry. Whether you're an emerging artist, a seasoned manager, or a music enthusiast, these ten books offer invaluable insights into the business side of music. Curated from our Sonder Book Club selections and other industry-recommended reads, this list is your gateway to mastering the music business.
Dubbed the "Music Industry Bible," Passman's comprehensive guide is essential for anyone navigating the music business. Covering everything from contracts to royalties, this book is a must-have resource for artists and industry professionals alike.
“This is truly the Music Industry Bible and should be read by anyone in the industry... I can’t overstate the importance of this book to any music career!” - Sarah Shuel, sonder music management president
Ari Herstand offers a modern roadmap for independent musicians aiming to build sustainable careers. From leveraging social media to understanding streaming platforms, Herstand provides practical advice for thriving in today's digital music landscape.
“Considered ‘the best how-to book on the market’ by many, this book is a must-read for any musician looking to navigate the modern music industry.” - Sarah shuel, sonder music management president
While not exclusively about music, Lencioni's leadership fable offers valuable lessons on teamwork and collaboration - crucial elements in any band or music organization.
“This book contains, in allegorical fashion, gems of tools for building trust and respect within your inner circles, personal and professional.” - Sarah Shuel, sonder music management president
This guide empowers artists and musicians to turn their creative passions into successful businesses. It offers practical advice and interviews with creative entrepreneurs, making it an essential read for those looking to monetize their artistry.
“This book is the essential, specific guide for growing a creative business, offering practical advice and priceless experiences from successful entrepreneurs.” - Sarah Shuel, sonder music management president
Understanding the financial aspects of the music industry is crucial. This book delves into royalties, licensing, and other income streams, providing a comprehensive overview of how to make money in music.
“This book will share about having success in the music industry and how you can make money by getting your music placed in films, television, video games, and with the PROs (ASCAP, BMI, and SESAC).” - EDM SAUCE
Bobby Owsinski's The Music Business Advice Book compiles 150 actionable tips from over 130 seasoned music industry professionals, gathered from his Inner Circle Podcast. Covering topics like networking, content ownership, and determining your worth, this book offers bite-sized wisdom for both newcomers and veterans in the music business.
“Lots of short bits of advice from a variety of successful people. Very easy to skip around and find a little nugget of inspiration.” - ANONYMOUS
In Music Marketing for the DIY Musician, industry veteran Bobby Borg provides a step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one's music, including new information on social media platforms like TikTok, NFTs, the metaverse, and features updated case studies and interviews with current artists such as The Weeknd, Dua Lipa, Drake, and Beyoncé. It's an essential read for independent artists aiming to take control of their music careers in today's digital landscape.
“In our current music industry climate, it’s essential to advocate for yourself as a DIY musician. A HUGE part of that - that cannot be understated - is understanding how to market yourself and your music to lead to better opportunities.” - Sarah Shuel, sonder music management president
Featuring interviews with over 150 music industry professionals, this book provides a wealth of knowledge and firsthand experiences from artists, producers, and executives.
“The majority of this project's participants were incredibly forthright and upfront in answering these questions, talking with great passion and honesty about the profession they're in and the mistakes they've made.” - Devlin Smith, U2Interference.com
In There's Nothing Like This, Harvard Business Review editor Kevin Evers explores how Taylor Swift’s career showcases brilliant business strategy alongside her musical evolution. He highlights key moves like her genre shifts, savvy fan engagement, and battle to reclaim her masters, positioning her as a model of adaptability and leadership. Through Swift’s story, Evers offers valuable lessons on authenticity, reinvention, and long-term career success.
“Packed with fascinating stories and insights, There's Nothing Like This shows how Swift has made a signature of constantly reinventing herself while also remaining quintessentially authentic. The book reveals how stretching beyond your core identity is the secret to lasting career success.”
— Herminia Ibarra, Professor at London Business School and author of Act Like a Leader, Think Like a Leader
George Goodrich's How to Use Spotify Playlists to Launch Your Career in Music offers a concise, actionable guide for independent artists aiming to harness the power of Spotify playlists. The book introduces the "Slotify Method," detailing steps such as setting up and verifying your Spotify Artist profile, best practices for pitching music, and connecting with playlist curators.